Many big names were honored by ShopeeFood at the "Restaurant & Partner Honor Conference 2024"

On July 10, ShopeeFood successfully organized the “ShopeeFood Restaurant & Partner Honor Conference 2024” in Ho Chi Minh City with the participation of more than 200 representatives of F&B brands and payment partners. This year's theme is “Beyond Limits”.



The second ShopeeFood Restaurant & Partner Awards 2024 with the theme "Beyond Limits" is an opportunity for the platform and its partners to review their business activities over the past year, and discuss solutions for business promotion activities in the second half of 2024. In addition , this year's event also honored 30 sellers, partners and brands with the most outstanding achievements in 2023 and the first half of 2024 with 19 different award categories.


“ShopeeFood Restaurant & Partner Honor Conference 2024” attracted the participation of more than 200 representatives of F&B brands and payment partners.


“ShopeeFood Restaurant & Partner Honor Conference 2024” attracted the participation of more than 200 representatives of F&B brands and payment partners.


Using AI to personalize user experiences


Highlighted at the conference, the introduction of new business initiatives and features on ShopeeFood received much attention from F&B brand representatives and payment partners. specifically, in recent times, ShopeeFood has focused on investing heavily in researching and developing features using AI technology to make personalized recommendations for each customer. This helps improve order conversion rates and support partners to increase sales revenue on ShopeeFood.


By flexibly combining AI technology into its development strategy, ShopeeFood has recorded very positive business results. specific, in addition to expanding its services by increasing the total number of provinces and cities where ShopeeFood is available to 28, reaching an additional 4.1 million potential users nationally, ShopeeFood also supports sellers in the near-central area to reach the maximum potential new customers base and helps partners grow significantly in shopping campaigns compared to the average daily.


Thanks to the application of AI in online food ordering service, ShopeeFood has recorded many impressive results.


Thanks to the application of AI in online food ordering service, ShopeeFood has recorded many impressive results.


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“The application of artificial intelligence helps ShopeeFood understand and evaluate more accurately the preferences, as well as changes in needs and eating habits in customers' daily lives, thereby providing the most suitable suggestions to increase conversion rates and revenue growth for sellers, with an almost absolute prediction accuracy rate.” - A representative from ShopeeFood said.


Mr. Michael Lin - General Director of Pizza Hut Vietnam also shared: “It is an honor to be here today to share about the memorable journey when we cooperated with ShopeeFood in the past time. We have achieved important achievements that not only helped grow the business but also brought breakthrough improvements in operations.”


Representatives from Pizza Hut Vietnam share the achievements when cooperating with ShopeeFood.


Representatives from Pizza Hut Vietnam share the achievements when cooperating with ShopeeFood.


Accumulated, Pizza Hut Vietnam not only recorded impressive growth in orders and average daily revenue, but the partner also recorded a significant increase in visits to stores. In addition, thanks to the system integration between Pizza Hut Vietnam and ShopeeFood, the partner has saved a lot of time each week adjusting and updating the menu on ShopeeFood. 

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