According to the latest report, Apple still dominates the smartphone market in the US with an overwhelming market share over its "rivals".
Apple continues to dominate the US smartphone market, according to Counterpoint Research's Q3 market share rep
ort. The Cupertino-based company captured 53% of the market in the third quarter
of this year (July to September), followed by Samsung with 23%.
iPhone 15.
iPhone 15.
In third place is Lenovo, which owns Motorola, with 14% of the market.
The next brand is HMD, with 1% of the market. “Other brands” account for just 9%.
Clearly, the US is a polarized market, with one company holding more than half of the
market share and only two other brands that really matter.
It is evident that iPhone market share has been stable over the past three qua
rters after peaking in Q4 last year, and in Q2 and Q3 2023, it is also at the same
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level as it is now. This shows that iPhone has a surprisingly stable perf
ormance. On the other hand, Samsung has declined from a peak of 31% in Q1 2024, and Lenovo/Motorola has broken out in Q3 2024.
iPhone dominates the US smartphone market.
iPhone dominates the US smartphone market .
The overall US smartphone market declined 6% in Q3 2023, with Apple’s a
ctual shipments down 5% year-over-year. Samsung’s shipments fell 13% year-over-
year, while Motorola’s grew 21% year-over-year — largely due to improved performance from the 2024 Motorola Moto G Play series.
