According to the latest sources, the rumored Sony Xperia smartphone line is still alive - "Staying Alive".
Sony has been releasing new



Xperia phones for the past few years, but they haven't been selling as well as their rivals. P
art of that may be due to poor marketing, and part of it is due to their high prices.
Many times experts have said that this is the end of Sony's smartphones. Ho
wever, according to social media account X - Ricciolo, the next version will be Xperia 1 VII.
Illustration photo.
Illustration photo.
Based on a report from China, Sony will make some major changes to its rear camera array this year by equipping all three rear
cameras with the Exmor T sensor. This sensor uses dual-layer transistor p
ixel technology to improve image quality and reduce noise in low-light shots.
With transistor pixel technology, the light-harvesting photodiodes and transi
stors are placed in separate layers, giving the photodiodes more space to collect light. This technology also allows for la
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rger and more efficient transistors and photodiodes.
Another rumor from last year claimed that Sony would use a new layout for its rear cameras. By moving the telephoto camera a
way from the main and ultra-wide cameras, Sony could free up space to increase the size o
f the telephoto and ultra-wide sensors on the Xperia 1 VII.
Experts are curious about whether the Xperia 1 VII will generate enough revenue to sustain the product line or will this be the "last s
traw" for Sony's fading smartphone ambitions? The answer will be given when these smartphones are launched .
Sony phone rumors.
Sony phone rumors.
With its reputation as a supplier of image sensors to the smartphone industry, Sony could have stopped making phones and made a fortune. Inst
ead, Sony has tried to compete with Apple, Samsung , Google, and others. It has gradually cut down the number of Xperia models it releases in a year, from seven in 2021 (Xperia 1 III, Xperia 5 III, Xperia 10 III, Xperia 10 III Lite, Xperia PRO, Xperia PRO-I, and Xperia Ace II) to just two last year (Xperia 1 VI and Xperia 10 VI).
While Sony still has its fans, many are concerned that 2025 will be the year Sony stops using the Xperia name.
In the first half of 2024, Sony only had 3.5% of the global market share with 3.5 million units sold worldwide, generating $2.5 billion in revenue. In addition, this year, Sony is likely to reduce its product line by offering the Sony Xperia 1 VII and ending the mid-range Sony Xperia 10 series.